These are areas of self-promotion that send a shiver up my spine ““ and not in a pleasant way. But I guess I should get (back) down to it. Independent musicians mostly need any tool they can lay their hands on.
I have one experience of podcasting, though. I had signed up to an OMD (Online Musical Distributer) which, as part of their service, distributed (“syndicated” was the term they used) any podcast you would make. All I had to do was record my podcast in my ‘umble studio and upload to their server. They would take care of the rest. To be fair to them, they were as good as their word and I found I had a few subscribers around the world to my podcast.
But before this, as I said, I had to record it. As per the OMDs written guidelines I mixed up a couple of songs with some chat welcoming them to my podcast and inviting them to visit my website. A sort of mix between a DJ and advertiser.
Now that sounds pretty straightforward. I even wrote down what I was going to say (I’m not going to repeat it here ““ use your imagination!). The songs were ripped straight from my CD. Nothing could be easier. In reality, the whole deal took me about two hours to complete. The main difficulty was that I kept collapsing in fits of giggles at the utter tosh I was reading out to the microphone. At times I couldn’t stop and I was all but rolling on the carpet with the ludicrousness of it all.
I eventually made it through the end, gave it a quick listen, had another laugh, converted it to MP3 and uploaded to the OMD’s server. And the OMD sent it out to all and sundry. I got about a couple of dozen subscribers according to the reports. I really should have updated it with another “episode”, but I couldn’t bring myself to stand in front of the mic and utter such gibberish again. So I let it lapse.
The OMD later imploded and with it the podcast, although mysteriously it still appears in Google search results.
Like I say, I should consider trying it again. That and YouTube – although I shudder to think what trials await me there…